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Ozzy & Bieber?
Metal maestro Ozzy Osbourne and teen heartthrob Justin Bieber have teamed for a TV commercial set to air during this year’s Super Bowl. As reported by USA Today, the two singers will appear in a 30-second Best Buy ad slated to run during the third quarter.
Best Buy says the pairing of Osbourne and Bieber marks an attempt to raise the company’s profile as an Internet technology expert and service provider, while still maintaining its reputation as a consumer-friendly retailer. “Justin Bieber is the biggest star out there, but that’s not why he’s in the spot,” said Drew Panayiotou, Best Buy’s marketing chief. “He symbolically represents something important to the brand message.”
In keeping with the “surprise factor” that traditionally accompanies Super Bowl ads, Best Buy executives declined to discuss the content of the 30-second spot. The commercial was filmed earlier this month at Universal Studios.
Best Buy says the pairing of Osbourne and Bieber marks an attempt to raise the company’s profile as an Internet technology expert and service provider, while still maintaining its reputation as a consumer-friendly retailer. “Justin Bieber is the biggest star out there, but that’s not why he’s in the spot,” said Drew Panayiotou, Best Buy’s marketing chief. “He symbolically represents something important to the brand message.”
In keeping with the “surprise factor” that traditionally accompanies Super Bowl ads, Best Buy executives declined to discuss the content of the 30-second spot. The commercial was filmed earlier this month at Universal Studios.
Comments
The commercials are the only reason to watch the game.
Metal Sucks has a picture of Ozz, Bieber, and Sharon posted. It looks like Ozzy and Bieber are wearing Tron outfits.
and because of him american idol(yeah I watch it, fuck you) lowed their age limit to 15 and there has been a TON of great singers and a few who could win.
and bieber makes fun of himself. he could be the next timberlake(shitty music but hilarious and good actor)